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Written by Go Promo Editor
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Wednesday, 02 September 2009 |
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With email dominating all other communication channels when it comes to companies interacting with customers, email branding should be integral to, and considered to be, a critical success factor in customer relationship management (CRM). |
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Last Updated ( Tuesday, 06 October 2009 )
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Written by Go Promo Editor
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Thursday, 09 July 2009 |
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Communication is what connects you with your customers, staff and other stakeholders, so it should stay high on the priority list in an economic downturn, says Ronelle Bester. |
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Last Updated ( Thursday, 09 July 2009 )
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Written by Go Promo Editor
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Thursday, 25 June 2009 |
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There’s an unrealistic expectation from most companies that any press release submitted to the print and online media must be printed. It’s almost a publish or be damned attitude, explains Jenny Hunter Blair. |
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Last Updated ( Thursday, 25 June 2009 )
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Written by Go Promo Editor
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Tuesday, 10 March 2009 |
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In times of economic turmoil, don’t underestimate the power of public relations, says Gloria Malan. |
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Last Updated ( Friday, 13 March 2009 )
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Written by Go Promo Editor
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Wednesday, 04 March 2009 |
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Experiential marketing has crystallised into a strong below-the-line discipline with a broad range of options on offer. Ricardo Gressel explains some of the latest trends. |
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Last Updated ( Wednesday, 04 March 2009 )
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